Deyde MyDataQ Geo Coordenadas: XY coordinate assignment
The Geo Coordenadas module is a solution for the enrichment of postal address data. By means of this solution the postal addresses of the databases are enriched with the information of the X-Y coordinates.
Through the establishment of standards applied to postal address data, the XY coordinates are assigned in UTM format and/or in WGS84 geographic format, in addition, a precision indicator is incorporated that informs about the level of approximation with which the coordinate has been assigned.
Module specifications for each country
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The advantages of having a clean database
- Maximum precision in the data of postal addresses
- Optimisation of delivery routes
- Increased awareness of the exact distance between customer and point of sale
- Agility and improved efficiency of geomarketing campaigns
- Maximum reliability of your database's postal address records
- Multiply efficiency in decision making
Success stories
Santander Consumer
A Spanish consumer finance company that operates in 15 European countries and is part of the Santander Group, one of the most important financial groups in the world. It has been using Deyde MyDataQ‘s services since 2006, processing more than 10 million records annually.
Verti
MAPFRE’s subsidiary insurance company launched in 2010 focused on the marketing of car, motorbike and home insurance. It has been using Deyde MyDataQ‘s services since 2011, processing more than 2 million registrations a year.
Coca Cola Iberia
Coca-Cola European’s Iberian division in Spain, Portugal and Andorra. It is The Coca-Cola Company’s bottler for Western Europe. It has the services of Deyde MyDataQ to find out the consumption that took place in certain areas in order to customise the offer of its products.
Other customers of this module also use it:
Deyde MyDataQ Names
Solution to standardize, clean and correct names in your database.
Deyde MyDataQ Addresses
Solution to standardize, clean and correct postal addresses in your database.
Deyde MyDataQ Phones
Solution to correct and standardize the number of phones in your database.
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