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Success stories: Technological Consultancies

"Standardised, clean and enriched databases for precise customer segmentation".

For the technology consultancy sector, having a clean and standardised database is strategic. In addition, it needs this data quality to be as accurate as possible to achieve a high success rate in standardised, enriched and deduplicated data.

More and more consulting firms are deciding to make the most of the information in their databases and have a Data Quality service like the one provided by Deyde Datacentric through its suite, MyDataQ. Thanks to MyDataQ, besides having a database in optimal conditions for its use, a better segmentation of clients for marketing campaigns is achieved.

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Updated, clean and enriched database to give a personalized response to customers.

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More precise segmentation of customers and prospective customers.

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Higher percent of corrected data in the database.

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