Success stories: Mediapost
Initial situation
Solution
Final situation
Mediapost sought to offer its clients data normalisation and enrichment services for their marketing strategies and to obtain a standardised and clean database.
Mediapost managed to process its internal data obtaining a standardized and correct database. It also achieved a normalization and enrichment of the third party databases causing an improvement in the strategies of each of them.
MyDataQ for the standardisation of names and postal addresses, as well as the enrichment of postal addresses with geographical variables and the deduplication module to obtain a unique view of the client, all in Batch mode.
Consult information on the modules
MyDataQ Addresses
Standardizes, cleans and corrects postal addresses
MyDataQ Dedupe
Identification of duplicate records
MyDataQ Names
Standardise, clean and correct names
MyDataQ Geo Sección Censal
Assign census section to postal address data
MyDataQ Geo Coordenadas
Assigns coordinates according to postal address