Deyde MyDataQ Names: standardisation of names of natural and legal persons
The Deyde MyDataQ Names module is a solution for the standardisation, cleaning and correction of the information related to the names in a database. With this solution the information is separated in its different components.

By establishing rules applied to data on the names of both natural and legal persons, source information is separated into different fields. In this case we distinguish between first name, first surname and second surname. In addition, the links of both the first and second surnames are separated, if they exist. In addition, the data is enriched by assigning gender and differentiating between individuals and legal entities.
Module specifications for each country
The advantages of having a clean database

- Customer identification to achieve a more direct and closer treatment
- Segmentation of marketing campaigns in the simplest and most effective way
- Constant updating of the record names in your database
- Bringing maximum reliability to your database
- Strategic vision in data governance
- Multiply efficiency in decision making



Success stories
Other customers of this module also use it:
Deyde MyDataQ Dedupe
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Deyde MyDataQ E-mail
Solution to correct and standardize e-mail addresses in your database.