MyDataQ Homes: identification and marking of family units

What is it?

The Homes module is a solution for the identification of family unit records in a database. This solution identifies persons living in the same household and/or belonging to the same family unit.

How does it work?

With the same search engine as the Dedupe module, all the records of persons residing in the same household or belonging to the same family unit are identified by comparing surnames, address, telephone and/or email. Depending on the result obtained, the degree of similarity in the records identified is provided.

What does it bring?

The advantages of having a clean database

Cost savings by mass mailing to several people in the same household

Better knowledge of your customers

Improving the company's image

Updated and enriched database of family units

Increasing strategic vision by household units in marketing campaigns

Increased efficiency in decision making and better detection of customer needs.

Countries

Customers

Recurring customers

Records processed

Casos de éxito

SEUR

Empresa de transportes española con más de 75 años en el sector logístico. Cuenta con los servicios de DEYDE desde el año 2011 con el objetivo de superar las expectativas de los usuarios en la entrega de paquetes.