MyDataQ Geo Coordenadas: Assignment of XY coordinates

What is it?

The Geo Coordinates module is a solution for the enrichment of postal address data. This solution is used to enrich postal addresses in databases with X-Y coordinate information.

How does it work?

Through the establishment of standards applied to postal address data, XY coordinates are assigned in UTM ETRS89 format and/or in WGS84 geographic format, and a precision indicator is incorporated which informs about the level of approximation with which the coordinate has been assigned (portal, road, postcode …..).

What does it bring?

The advantages of having a clean database

Highest accuracy of postal address data

Optimisation of shipping routes

Increased knowledge of the exact distance between customer and point of sale

Agility and improved efficiency of geomarketing campaigns

Highest reliability of postal address records in your database

Multiply efficiency in decision making

Countries

Customers

Recurring customers

Records processed

Success stories

Santander Consumer

Spanish consumer finance company that operates in 15 European countries and is part of the Santander Group, one of the most important financial groups in the world. It has been using Deyde Datacentric’s services since 2006, processing more than 10 million records per year.

Verti

Insurance company subsidiary of MAPFRE launched in 2010 focused on the marketing of car, motorbike and home insurance. It has been using Deyde Datacentric‘s services since 2011, processing more than 2 million registrations per year.